assignmentssolution@gmail.com

Get Assignments and Projects prepared by experts at a very nominal fee.

More than 8 years in assisting assignments and projects/dissertation/thesis of MBA,BBA,BCA,MCA,PhD and others-

Contact us at : Email : assignmentssolution@gmail.com

Help for : SMU, IIBM,IMT, NMIMS, NIBM ,KSBM, KAIZAN, ISBM, SYMBIOSIS, NIMS, IGNOU, XAVIER, XIBMS, ISM, PSBM, NSBM, NIRM, ISBM, ISMRC, ICMIND, UPES and many others.

Help in : Assignments, projects, M.Phil,Ph.D disseration & thesis,case studies

Courses,MBA,BBA,PhD,MPhil,EMBA,MIB,DMS,MMS,BMS,GDS etc

Contact us at : Email : assignmentssolution@gmail.com



Thursday 9 August 2012

MH0056: “PR & Marketing for Healthcare Organizations


May 2012
Master of Business Administration - Semester 4
MH0056: “PR & Marketing for Healthcare Organizations”
ASSIGNMENT- Set 1
Marks 60
Note: Each Question carries 10 marks. Answer all the questions.
1. Discuss the factors that Attract Corporates to Healthcare.
2. Discuss the significance and justification of marketing of healthcare services
.
3. What is the current scenario of healthcare marketing in India?
4. What are the factors that affect healthcare business strategies?
5. Explain in brief SWOT analysis with reference to a healthcare organization.
6. Social and economic characteristics affect the consumption and purchasing habits. Discuss
May 2012
Master of Business Administration - Semester 4
MH0056: “PR & Marketing for Healthcare Organizations”
(4 credits)
(Book ID: B1320)
ASSIGNMENT- Set 2
Marks 60
Note: Each Question carries 10 marks
1. Discuss the strategies that must be considered for marketing of healthcare organizations.
2. What are ethical principles in healthcare sector?
3. Public relations form an essential part of communication strategy of several business
including healthcare. Discuss.
4. What are the types of PR research?
5. What is medical tourism? Why is India emerging as a hub for it?
6. What is the need and importance of public relation in healthcare organization?
Spring / February 2012
Master of Business Administration- MBA Semester 4
MH0057 Management of Healthcare Human Resources - 4 Credits
(Book ID: B1321)
Assignment Set- 1 (60 Marks)
Note: Each Question carries 10 marks. Answer all the questions.
Q1. Explain the importance of human resource in healthcare
Q2. Explain the different types of motivation.
Q3. What are the objectives of manpower planning?
Q4. What are the factors that affect wages and salary levels in a healthcare organisation?
Q5. What are the major objectives of conducting performance appraisal in a healthcare organisation?
Q6. Ms.Vani is an HR Senior Manager at a private hospital. The hospital installs two new machines that
can be used to aid the patients in the ICU. The existing nursing staffs were not well trained in using
them. Ms. Vani invites an expert and provides them with sufficient training. Explain how she can
evaluate the effectiveness of the training programme.
Spring / February 2012
Master of Business Administration- MBA Semester 4
MH0057 Management of Healthcare Human Resources - 4 Credits
(Book ID: B1321)
Assignment Set- 2 (60 Marks)
Note: Each Question carries 10 marks. Answer all the questions.
Q1. What are the benefits and limitations of manpower planning?
Q2. What are the different types of training?
Q3. Explain the principles underlying wage and salary administration.
Q4. Explain the process of performance appraisal carried out in a healthcare organisation.
Q5. Explain the major issues of HRM in healthcare organisations.
Q6. Ms.Vani is an HR Senior Manager at a private hospital. Due to the growing demand for more nursing
staff by the in-patients, she decides to recruit ten experienced nurses. Explain the recruitment process
that she has to follow.
May 2012
Master of Business Administration - Semester 4
MH 0058: Legal Aspects in Healthcare Administration”
(4 credits)
(Book ID: B1322)
ASSIGNMENT- Set 1
Marks 60
Note: Each Question carries 10 marks. Answer all the questions.
1. Is Health a Fundamental Right? Explain.
2. Compare Allopathy and Homoeopathy.
3. What are the disciplinary actions that can be taken against doctors guilty of
professional misconduct?
4. Write a note on Electronic Medical Records.
5. What is professional indemnity?
6. Write a note on the Drugs and Magic Remedies Act-1955.
May 2012
Master of Business Administration - Semester 4
MH 0058: “Legal Aspects in Healthcare Administration”
(4 credits)
(Book ID: B1322)
ASSIGNMENT- Set 2
Marks 60
Note: Each Question carries 10 marks. Answer all the questions.
1. Explain the salient features of the Prenatal Diagnostic Techniques Act.
2. Write short notes on MTP.
3. Explain in detail about the patients’ rights and responsibilities.
4. What measure should be taken to protect medical professionals from lawsuits in
medical emergencies?
5. How is euthanasia classified?
6. Write about the regulatory frame work adopted in India in setting up a blood
bank
May 2012
Master of Business Administration - Semester 4
MH0059 Quality Management in Healthcare Services (4 Credits)
(Book ID: B1323)
Assignment Set- 1
(Marks 60)
Note: Each question carries 10 Marks. Answer all the questions.
Q.1 Write a brief note on the history of quality.
Q2. Explain in detail W. Edwards Deming philosophy on quality.
Q3. Explain in detail dimensions of quality management in healthcare.
Q.4. Explain in detail the seven quality tools.
Q5. Write a detailed note on the indicators of quality control in healthcare.
Q6. Arvind Healthcare Pvt. Ltd. is implementing quality assurance program in its 70 bedded
hospital in the suburb of Bangalore. Mr. Kaushik was spear heading the entire quality
assurance implementation program. Kaushik was aware of the challenges set before
him. Write a detailed note on the steps involved in the implementation of quality
assurance program.
May 2012
Master of Business Administration - Semester 4
MH0059 Quality Management in Healthcare Services (4 Credits)
(Book ID: B1323)
Assignment Set- 1
(Marks 60)
Note: Each question carries 10 Marks. Answer all the questions.
Q1. Give a detailed note on NABH.
Q2. Write a brief note on the functions of six sigma in healthcare.
Q3. Write a detailed note on the strategic importance of TQM in healthcare.
Q4. Write a detailed note on the Structure of ISO 9001:2000 standards.
Q5. Write a detailed note on the importance of teams in healthcare.
Q6. Mr. Rani Kumar has taken over as the manager of the OPD and accident and
emergency department of Kitty paediatric hospital.
a. What are the quality parameters for OPD?
b. What are the quality parameters for accident and emergency department?
Summer/ May 2012
Master of Business Administration- MBA Semester 4
MU0015 Compensation Benefits - 4 Credits
(Book ID:1336)
Assignment Set- 1 (60 Marks)
Note: Each Question carries 10 marks. Answer all the questions.
Q1. Describe flexible workforce in detail.
Q2. Define internal equity and explain its importance.
Q3. What are the major issues related to repatriation?
Q4. What are the factors to be taken into account to ensure an optimum compensation package for
executives?
Q5. How does compensation effect employee satisfaction?
Q6. Ms.Deepa Mehra is the VP-HR of Induslink Network. She is assigned the task of finding a new CEO
for the company and fixing the compensation. What are the trends that she will have

No comments:

Post a Comment